The UK channel has been calling for genuine fixed‑mobile convergence (FMC) for years, a solution that truly unifies mobile, desk phones, softphones and business communications under one number, one supplier and one bill.
Today, that becomes a reality with our newly launched Prime Mobile FMC solution, available exclusively to MSPs and telecoms resellers. This marks a major evolution in eve’s mission to simplify the UC supply chain for partners while expanding the portfolio they can offer to customers.
Prime Mobile isn’t just “another mobile product”, It delivers true convergence, the kind the industry has been promised but rarely seen.
why Prime Mobile matters for the channel
For years, partners have been forced to juggle separate relationships with mobile network operators, UC providers, billing platforms and support desks. Each piece worked, but they didn’t always work together.
With Prime Mobile, that complexity disappears. Our partners now get:
one supplier
UC, connectivity, billing, support, and now mobile, come from the same wholesale partner.
one number across all devices
Using the one number, end users can make and receive calls on desk phones, softphones and mobile handsets.
one platform for provisioning & billing
Prime Mobile is managed in the same partner portal MSPs already use for eve services, and is fully integrated into the eve voice UC platform ensuring seamless provisioning and management, all via the one portal.
one unified customer experience
Presence, routing, recording, voicemail and call flows all sync across fixed and mobile.
Mobile calls behave just like fixed calls, joining queues, hunt groups and recordings automatically.
As our Sales Director Anna Roper puts it, mobile has been “the missing piece in the UC story”. Prime Mobile closes that gap, bringing mobile into the same simplified commercial model that has long defined the eve Wholesale approach.
built for regulated and compliance‑driven verticals
Mobile compliance is no longer optional across many UK industries and regulation continues to tighten.
Prime Mobile arrives at a critical moment. Recent updates across financial services, energy and infrastructure sectors are creating new mobile recording requirements that traditional MNO solutions simply don’t meet.
Some key industry pressures include:
Network Rail NR/L3/OPS/301 (March 2026) — mandatory recording of safety‑critical mobile communications not only inside control rooms but across the entire rail supply chain
FCA SYSC 10A — mandatory mobile recording in financial services (since 2011)
Ofgem REMIT — extends similar obligations to wholesale energy trading
FCA Consumer Duty (2023) — increased scrutiny of all customer communications, including mobile
Prime Mobile’s compliant FMC architecture captures and archives all calls, fixed and mobile, through a single infrastructure. For partners targeting regulated verticals, this is a significant competitive differentiator: compliance is embedded, not bolted on.
a streamlined commercial model for partners
eve Wholesale has always taken a channel‑only approach. Prime Mobile extends that philosophy into the mobile space with:
- margin‑protecting commercial structures
- no direct end‑customer competition
- fully managed provisioning, billing and support through the existing eve systems
MSPs and resellers can bundle broadband, hosted UC and mobile together into a seamless, revenue‑driving package – all without expanding their supplier list or adding operational overhead.
availability & onboarding
Prime Mobile is available to eve Wholesale partners from 31 March 2026.
New partners can join via eve’s standard onboarding process, with access to:
- dedicated Prime Mobile FMC training
- co‑branded sales & marketing collateral
- vertical‑specific compliance guides
- technical resources to support deployment and integration
Book onto our Prime Mobile training by heading to our webinar page – it’s being held on Thursday 16th April at 12pm – don’t miss it!
what this means for the UK channel
Prime Mobile gives partners the missing link in the unified communications chain, allowing them to offer enterprise‑grade mobile and desktop convergence previously accessible only to large carriers and bespoke deployments.
In short, it enables MSPs and resellers to deliver:
- simpler customer experiences
- stronger recurring revenue opportunities
- frictionless operations
- seamless communications across devices
- immediate entry into high‑value regulated markets
For a channel constantly seeking ways to differentiate, Prime Mobile represents a genuine step forward, not an incremental product update, but a strategic shift in what a wholesale UC provider can offer.
Lydia Bryant
About the author - Lydia is our marketing manager and responsible for writing captivating content for eve Wholesale’s marketing channels, such as the website and LinkedIn. A creative wordsmith who loves forming narratives, Lydia cut her teeth in the world of agency public relations but has recently worked inhouse for the last few years. You can find Lydia listening to true crime podcasts, lifting weights in the gym or walking her cocker spaniel Maple in the countryside.
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